Get Neglected: Go Get Acquired by Google
I was just thinking about Jotspot — remember that enterprise wiki site that got tons of buzz, because the founders were some of the Excite guys? They were acquired by Google back in October 2006 and I haven’t heard of them since. Turns out I’m not the only one, I checked out their listing on Wikipedia, and someone posted as of February 4, 2008, “The JotSpot homepage and many user accounts have gone missing, and it looks like no word from Google as to what happened.”
The list goes on with acquired start-ups that get neglected by Google — remember the mobile service Dodgeball (and the infamous photo of the founder giving the middle finger to Google after he resigned).
Or Jaiku, which was supposedly a Twitter competitor, yet even fellow Googlers won’t give the company any love — instead their colleagues talk about Twitter in their product demos.
Another one I could swear I’ve read didn’t go well for the founders was dMarc Broadcasting — a radio advertising software and platform.
Anyhow, I may just be full of crap, because if you check out the list of acquisitions Google has made, these are a mere blip out of the whole, and Google may have been acquiring teams, rather than a focus on technology, with some of these acquisitions.