Category: Uncategorized

Don’t you hate sitting through 60-minute podcasts only to hear 3-minutes of worthiness?

Jason Calacanis is joined by Doc Searls, Michael Arrington, and Dana Gardner among others for a virtual roundtable conversation available here. However, that webpage tells you nothing more about the discussion — other than it’s a 59-minute podcast. To know what they’re discussing, I’d have to listen to the 59 minutes.

The problem is that there’s so much content/opinion on the web these days, that I can’t possibly consume it all. The author should post an outline of topics discussed in the podcast, that’s a given. Taken a step further, and here’s the idea — I’d love to see a transcript of the podcast. But if you were to pass that podcast through a typical audio-to-text converter, it’s going to spit out one big mass of text. That would help, but ultimately I’d like to know who specifically said what and when.

I envision the participants of this virtual roundtable to dial into a conference call bridge and each audio portion is recorded separately by the proposed software — the software then converts the audio of each participant in the roundtable into text and mashes the text into chronological order to display much like a screenplay or IM conversation might appear.

Here is the napkin-sketch visual (hope to do these better in the future):

The mission of this blog is to spark ideas and business creativity in my readers. I have started this blog to express my web strategy/marketing creativity by differentiating from all of the other great “web tech” blogs out there — whether it be news (TechCrunch, Mashable!, GigaOM, etc) or opinion/insight from the many blogs by VCs/Entrepreneurs/etc.

Techquila Shots is focused on providing ideas and brainstorms on how things can be “improved” on the web — be it a web service, web software, a new start-up, an industry, a product, a service, a company, or specific group of companies. There will also be (unoriginal — most likely) web start-up ideas. I say “unoriginal,” because 99 times out of 100, someone (likely 10 someones) have already thought of the same idea that you or I may think is unique at the time.

I don’t plan on covering breaking news — I plan to still do that type of writing over at TechCrunch (although lately I’ve been too busy to actively post there). However, I may do one of my creative strategy/marketing brainstorms on a company that is considered breaking news.

So sit back and enjoy the shots. Bottoms up!